5 Ethical skincare brands you won't have heard of


When it comes to skincare, the sheer amount of products out there is enough to intimidate even the best of us. Whilst it can often take a few years and a lot of trial and error to find a skin care routine that works for you, especially if your skin is sensitive, my tactic has always been to keep it simple, and be mindful of ingredients so that you know what you’re putting on your skin. I wanted to share a few of my favourite ethical skincare brands with you and the hero products I come back to again and again.

  1. Kindred and Wild

Specialising in plant based oils and balms, Kindred and Wild products are simple and versatile.The product line is refreshingly small, with 3 different types of oil and balm depending on your skin needs. Their Rose + Yarrow oil is my winter skin saviour, I use it as a night serum throughout the winter when my skin is much dryer. Although it’s rich, it doesn’t sit on the skin and soaks in easily. Ingredients include rosehip, sesame and hemp oil. I also have one of their balms, which I use mainly as a lip salve but it can also be for dry skin or skin irritations.

Photo via Kindred & Wild

Photo via Kindred & Wild

2. AS Apothecary

AS Apothecary are a small batch distillery based in Sussex. Their products range from medicinal balms to serums, oils and hand wash all made from natural ingredients such as flowers, bark, leaves, roots, blossom and moss. Come spring I love to switch out my K&W oil for one of their light formula moisturisers and aromatic waters, which I use as a toner. The floral scent is subtle but a lovely reminder of the flowers blooming outside.

3. Bashō Skincare

Made in Cornwall by I have yet to try Bashō myself but Katherine is big fan of their oils. Crafted in Cornwall, they have 5 facial oils to choose from based on your skin type. I’m keen to try the one for dry skin. Again, all ingredients are plant based.

Photo via Honest Skincare

Photo via Honest Skincare

4. Sukin

Sukin are a much more established Aussie brand, their products come in at a more affordable price point and can be found in most health-food shops in the UK. I’ve used their cream cleanser with a hot cloth to take off my make-up at night. Its made with avocado and you can really feel it in the texture. It’s creamy and moisturising but not heavy. I’m really keen to try their anti-pollution facial masque too.

5. Honest Skincare

Although I have yet to use any of their products day-to-day, I have been lucky enough to enjoy a facial at Botany using Honest products, which were every bit as lovely as you’d think. The cleansing balm in particular was really nice - again this has avocado in as well as lavender, which is one of my favourite scents. I’d be keen to try this over summer as a lightweight alternative to the Sukin cream cleanser.

Rachael CooneyComment